Since 2000, The Valen Group has helped clients identify, assess and develop early-stage new revenue opportunities

ABOUT THE VALEN GROUP

We are a strategy consulting firm focused on growth strategy, innovation, and brand licensing. Many times executives know their growth vision but need a clear fact-based plan or roadmap for growth or innovation. We specialize in developing critical insight for areas of the business where the path to growth is not clear.

By bringing clarity to your future and where you are heading, we help you create top- and bottom- line growth and a sustainable, competitive organization. Because we are a learning organization that works on cutting edge issues, across many companies and categories, we can inspire you and your team to do new things.

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Explore Our Solutions

WE BRING EXPERIENCE

Outside perspective, facts with no spin

We Help You Make Better Decisions

Customer Experience

Customer Experience

Whether a product or a service, every touchpoint and impression is critical to design, measure and improve. Whether it's an App, product, or business service, etc. we have helped improve it.

Market Research Precision

Market Research Precision

Analytics provide insight for strategic decision-making. We guide that process with focused strategic questions and unbiased design to fit qualitative and/or quantitative methods.

Brand Stewardship

Brand Stewardship

The brand voice is critical to understand and clearly articulate. We ensure the persona of the target is consistent and protected from creative tendency to wander and confuse our consumer.

Agile Innovation Methods

We leverage an ability to collaborate to help identifying significant gaps in the market and aligning resources to quickly organize and develop before competition.

Strategic Partnerships

Strategic Partnerships

We develop partnerships to leverage capabilities which is a very efficient way when you are doing something new.

Modeling & Sizing

Modeling & Sizing

We must be able to continually assess value, forecast, opportunity size whether market, revenue, share, profit or shareholder value. This financial expertise is built into our teams.

Success Stories

Feedback From Our Clients

Early-Stage New
$5B+

Early-Stage New
Revenue Created

New Businesses
0+

New Businesses
Launched

Brand Licensing Deal
$7.6MM

Average size of a Strategic
Brand Licensing Deal

Events & Speaking Engagements

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Agile Methods are in our DNA

Agile Methods are in our DNA

Our project culture is based upon the ideas of Agile such as the singularity of focus to get answers faster and produce better outcomes. These project methods are rooted in our company culture and comes directly from the founder’s entrepreneurial spirit.

Framing the Problem

Framing the Problem

When you talk to us you will find us coming back to iterate with you until we have fully understood, articulated and developed the problem or opportunity

Truth Seeking

Truth Seeking

Plain spoken facts, seeking clarity first with an open mindset and setting a team environment to allow the facts to take us to the correct outcome whether a yes or a no serves our clients well and saves headaches and unnecessary complexity in the near future

Strategic

Strategic

Developing a plan and clearly articulated outcomes through goals and explanation of the strategy "the why" is critical for teams to have the freedom, alignment and understanding to success.

Recent Work

Explore the outcomes we generate & how we made it happen